Lancôme's First Flagship Finds New Address at 52 Champs-Élysées in Paris News By Lancôme
news, events & stories

#1 Digital News Buzz for you...

   Welcome Guest | Login

Lancôme's First Flagship Finds New Address at 52 Champs-Élysées in Paris

Beauty News By Lancôme | Posted on December 05, 2019 07:37 AM

LANCÔME’s first flagship finds new address at 52 CHAMPS-ÉLYSÉES in Paris - PRNewsfoto/Lancôme  

Beauty News by Lancôme : The French luxury beauty brand inaugurates its new flagship store on the prestigious Champs-Élysées in the heart of Paris. 52 Avenue des Champs-Elysées is an address imbued with historical prestige and is the new home of happiness for Lancôme, a new place for beauty and happiness where visitors can discover the brand's world, experiment, enjoy and share.

Throughout the two floors and 300 square meters, visitors will be immersed in the values that Lancôme cherishes and that make up its DNA: happiness, generosity, femininity, empowerment, trust and togetherness.

From the entrance, Lancôme welcomes visitors into an immersive and experiential space: the Joy Of Now. With updates that will "pop up" five times a year, this ephemeral pop-up is a grandiose exhibition space with a triple height ceiling and ornamented with hanging rose petals, that recreates the essence of the Lancôme world. This striking decor marks the entrance into Lancôme's world of happiness with an immersive experience, both physical and digital, which immediately plunges visitors into the wonderful atmosphere of the flagship store.

"We're proud to see the Lancôme flagship come to life: this new home for Lancôme offers a unique and elevated customer experience. Lancôme expresses its grandeur, as the number 1 luxury beauty brand in the world, bringing happiness to life with a heart that beats with beauty. This new venue is a true home of beauty and happiness, where our guests are invited to experience and delve into what the brand has to offer in terms of beauty products, services, personalisation, gifting and technology. Most importantly of all we want them to leave feeling happy. We want this flagship to become a "must-see" and an iconic beauty address for Parisians and tourists of the world alike." – Françoise Lehmann, Global President Lancôme.

Source: PR Newswire/Lancôme

Website: http://www.Lancome.com

HashTags: #Lancome #Beauty #Makeup #Skincare #Haircare #Health

Click to Post Your Comments

Comments (0)

Click to view more comments

  • Alyssa Kayhill Debuts New Album - Love Is What It Is - January 24th | Announces New Album, Love Is What It Is, including exclusive bonus track Love Is (Duet) Featuring Queer Eye

    Alyssa Kayhill Debuts New Album - Love Is What It Is - January 24th | Announces New Album, Love Is What It Is, including exclusive bonus track Love Is (Duet) Featuring Queer Eye's Bobby Berk

  • Revlon Launches Total Color, A New Breakthrough in Clean and Vegan Permanent Hair Color with chef and author Katie Lee

  • Ukraine House Davos Concludes on Day 4 With a Spectacular Fashion Show, Followed by Live Performance From Eurovision Winner Ruslana

  • Coach Launches "Originals Go Their Own Way" | Spring 2020 Global Advertising Campaign Starring New Face of Coach Jennifer Lopez and Global Face of Coach Mens Michael B. Jordan

  • Beyoncé – a Music Icon's entire Song Catalog, including seminal hits from her start with Destiny's Child, through her unparalleled Collection of Solo Works Written Throughout Her Career

  • Lancôme and Photographers Duo Mert & Marcus Announce a Flaming Hot New Make-up Collection - PRNewsFoto/Lancôme Lancôme and Photographers Duo Mert & Marcus Announce a Flaming Hot New Make-up Collection - PRNewsFoto/Lancôme Lancôme x Mert & Marcus make-up collaboration – Flaming Lips Kit - PRNewsFoto/Lancôme

    Lancôme and Photographers Duo Mert & Marcus Announce a Flaming Hot New Make-up Collection

  • Revlon Announces Sofia Carson As Global Brand Ambassador | Actress and Singer to Debut in Brand Campaign Later This Yea

  • Rachel Brosnahan Sparkles in Forevermark Diamonds at the 2020 SAG Awards - PRnewsFoto/FOREVERMARK Michelle Williams Sparkles in Forevermark Diamonds at he 2020 SAG Awards -  PRnewsFoto/FOREVERMARK

    Michelle Williams, Lupita Nyong'o and Rachel Brosnahan Sparkle in Forevermark Diamonds at the 26th Annual Screen Actors Guild Awards

  • Lunar Year Limited-Edition "All About Hue" Brush | Ultra-plush Makeup Brush Tailor-designed with a Gold Infused Handle and Hand-crafted with Custom Paint by Local Artisans

FashionAvenue.com, Inc.

FashionAvenue.com is a registered trademark & All other trademarks are property of their respective owners.

About us | User Agreement | Privacy Policy | Advertising & Sales

Copyright©2000-2019