Bugaboo Takes A Walk On The Wild Side With Australian Lifestyle Brand We Are Handsome | Fierce New Design Spans Stroller and Luggage Accessories News By Bugaboo
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Bugaboo Takes A Walk On The Wild Side With Australian Lifestyle Brand We Are Handsome | Fierce New Design Spans Stroller and Luggage Accessories

Luggage & Backpacks News By Bugaboo | Posted on October 12, 2017 10:34 AM

Bugaboo Takes A Walk On The Wild Side With Australian Lifestyle Brand We Are Handsome - PRNewsFoto/Bugaboo  

Luggage & Backpacks News by Bugaboo : Today global mobility company, Bugaboo, announces a collaboration with Australian fashion brand, We Are Handsome. The new collection is available on both Bugaboo stroller and luggage accessories and features an exclusive tiger print capturing the spirit of adventure that drives both brands.

Bugaboo transformed the stroller category in 1999 with the introduction of the world's first modular stroller and the luggage category in 2016 with the introduction of the Bugaboo Boxer. Similarly, We Are Handsome has redefined the norms of swim and active wear with daring designs and bold color palettes that celebrate natural beauty.

"Disrupting an existing category takes a lot of guts — something Bugaboo understands instinctively. We had a lot of fun working with them to create this fierce new collection," said Jeremy J. Somers, founder & creative director at We Are Handsome.

The Bugaboo by We Are Handsome limited-edition stroller accessories include Tailored Fabric Sets, Sun Canopies and a Footmuff for the Bugaboo Cameleon3, Bugaboo Bee5, Bugaboo Donkey and Bugaboo Buffalo strollers. The Bugaboo by We Are Handsome collection for the Bugaboo Boxer includes a limited-edition Cabin Case and an Inner Bag each featuring the same exclusive print.

"Bugaboo is known for our unexpected product collaborations with visionary artists and designers," said Nienke van Oeveren, global manager of strategic partnerships at Bugaboo. "The Bugaboo by We Are Handsome collaboration truly delivers on the unexpected and invites families and travelers to explore the world in unmistakable style and make every trip an adventure."

Bugaboo stroller accessories will be available exclusively at Nordstrom and Nordstrom.com starting October 18 and will expand to select retailers on November 1. The Bugaboo by We Are Handsome collection for the Bugaboo Boxer will be available on Bugaboo.com on November 1.

For more information on the Bugaboo by We Are Handsome collection, visit www.bugaboo.com. Join the conversation on Facebook, Instagram, Pinterest or Twitter.

About We Are Handsome

Since their launch in 2009, We Are Handsome has made their mark in swim and active wear with iconic designs and bold color palettes that celebrate natural beauty. Design duo Jeremy and Katinka Somers share the desire to constantly create, and focus on re-imagining the norms of swim and active wear design to construct pieces that capture the spirit and emotion of a life filled with movement. The brand's active, adventurous culture has inspired a cult following, including celebrities Beyoncé, Rihanna, Katy Perry, Doutzen Kroes and Gisele Bündchen.

About Bugaboo

Bugaboo International is a Dutch design company that develops and produces mobility products. What started as one man's visionary design project has grown into a global brand that has helped millions of people to get out and explore the world in comfort and style. Best known for revolutionizing the stroller market with the launch of its iconic stroller in 1999, Bugaboo designs products that make life on the move easier. In 2016, the brand launched the Bugaboo Boxer, a luggage system helping people rediscover the pleasure of travel. Visit www.bugaboo.com for more of the story.

Source: PR Newswire/Bugaboo

Website: http://www.bugaboo.com

Tags: Bugaboo, Stroller and Luggage Accessories, Australian Lifestyle Brand, adventure, Sun Canopies, Jeremy J. Somers

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